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Uncharted Labs (Unreasonable)



Unreasonable Labs is a Business Model Validation Lab designed by the international social entrepreneurship program to provide early/idea-stage entrepreneurs with a step-by-step methodology to rapidly and systematically validate their venture’s business model in 5.5 days. Impact Hub Istanbul designed and hosted the Turkey stage of the program.


Our goal was to help early-stage entrepreneurs, by giving a chance to test their business model on potential users, and then integrating their business models to real markets, by this we help social enrepreneurs to mold their business models and to take the next step.



Flow of the program included 10 workshops , a mentor day, a pitching and networking event. Participating 7 groups of entrepreneurs had to chance to structure their business models and test it on potential users through the workshops conducted in the scope of the program such as Lean Canvas Workshop, Customer Discovery Workshop, Rapid Prototyping Workshop, Customer Validation Forum, Building Powerful Relationships Workshop, Cost Assumption Workshop, Strategic Road Map Workshop. Trainings were conducted by the Impact Hub Team.

Uncharted Labs Recap Video

>> Want to know more or host your own program with us? Contact [email protected]